I came across these photos of Gwyneth Paltrow and couldn't resist sharing them with you! How gorgeous does she look?? The Hollywood darling has collaborated with Max Factor in their new advertising campaign to celebrate Max Factor's reign as one of makeup's most successful brands.
With Max Factor himself having worked with big Hollywood names such as Clara Bow, Jean Harlow and Judy Garland, the images show Paltrow transformed in to icons from the Fifties, Sixties, Seventies and Eighties.
Max Factor is one of my favourite affordable brands. Their False Lash Effect Mascara is a staple in my kit. Perfect for ensuring volume from root to tip, without smudging or flaking. I like to layer my mascara, combing through the lashes after each application to maximise that false lash effect that is clump free!